HEAD OF CREATIVE & CONTENT / TCO LONDON (Nov ‘22 - Jan ‘24)

  • Responsible for leading tco's creative and content output, running a team of creatives and managing a global network of freelancers TO CREATE BEST IN CLASS CONTENT.
  • Oversee the CREATIVE AND production of feature length documentaries, short form video content, PHOTOGRAPHY, DESIGN AND COPY ACROSS A BROAD SPECTRUM OF CLIENTS AND PROJECTS.
  • SET UP THE DEVELOPMENT DEPARTMENT AT TCO PUSHING THE AGENCY INTO LONG FORM PROJECTS AND OPENING UP A NEW BUSINESS PILLAR.
  • WORKING WITH GLOBAL CLIENTS INCLUDING GORE-TEX, OATLY, ITV, CHANNEL 4, ADIDAS AND LVMH.

CREATIVE STRATEGY & CONTENT LEAD / TCO LONDON (Feb ‘22 - Nov ‘22)

  • LEADING THE CREATIVE STRATEGY TEAM THAT HELPED WIN SOME OF THE BIGGEST ACCOUNTS AND PROJECTS IN THE AGENCY'S HISTORY
  • LED THE PITCH THAT SECURED TCO'S FIRST EVER LINEAR COMMISSION WITH ITV1, WEAR THE ROSE, AND THEN WORKED AS EXEC PRODUCER ACROSS THE SERIES.
  • HELPED LEAD THE PITCH THAT WON THE GLOBAL GORE-TEX CREATIVE ACCOUNT, THE FIRST RETAINED CLIENT IN THE AGNECY'S HISTORY.

HEAD OF PARTNERSHIPS / TCO LONDON (Feb ‘20 - FEB ‘22)

  • Creative and commercial partnership lead across some of TCO’s biggest clients including Channel 4, Adidas and Reebok.
  • PART OF THE LEADERSHIP TEAM THAT RAN THE CREATIVE COMMERCIAL STRATEGY.
  • EXEC PRODUCER ACROSS ALL PARTNERSHIP FILM OUTPUT.
  • WITHIN FIRST 6 MONTHS SUCCESSFULLY set up TCO as a preferred creative and production partner for Channel 4’s new youth content arm 4Studio. WITHIN FIRST YEAR SECURED THREE COMMISSIONS.

GROUP PARTNERSHIPS MANAGER / CHANNEL 4 (Feb ‘17 - FEB ‘20)

  • Creative and COMMERCIAL LEAD across £10m patch of PARTNERSHIP business WORKING with global brands such as P&G, Diageo, O2 and PayPal.
  • Planned, developed and sold CO-branded content across Channel 4’s linear and digital platforms.
  • WorkED with a roster of production partners AND INDIES to co-create campaigns that leveraged the Channel 4 IP with brands, targeting consumers in a more strategic and effective way. 
  • Work closely with Channel 4 editorial, marketing and creative teams to collaboratively drive genre defining work.
  • ManageD a team of THREE creative AND PARTNERSHIP specialists.
  • YOUNGEST EVER GROUP PARTNERSHIPS MANAGER

PARTNERSHIPS ACCOUNT MANAGER / CHANNEL 4 (MARCH ‘14 - FEB ‘17)